Gordon Bronson is the Global Head of Urban Innovation at REEF Technology. REEF’s mission is to connect the world to your block by transforming underutilized urban spaces into neighborhood hubs that connect people to locally curated goods, services, and experiences.

Prior to joining REEF, Gordon led Business Development & Corporate Affairs for Continuum Partners under CEO Mark Falcone, a Denver based real estate development firm specializing in large scale, highly innovative urban projects. Gordon formerly led Public Affairs at WeWork for the U.S. & Canada, where he built the regional public affairs team from the ground-up and launched WeWork in 25 cities while the company grew from 2,000 employees to more than 11,000 employees while developing WeWork’s brand through public relations, government relations, community partnerships, social impact and special projects.

Gordon began his career on Barack Obama’s presidential campaign in 2008. He served in President Obama’s administration under Sec. Ken Salazar at the Department of the Interior, and later at the White House, where he worked in Presidential Personnel and later Traveling Advance. He then worked with then Newark Mayor Cory Booker to launch a Commitment to Action with the Clinton Global Initiative focused on supporting entrepreneurs in the city. After leaving government Gordon co-founded and was head of strategic partnerships for Growtainers, a vertical farming unit designed to operate in urban areas. In 2015, he joined Sewald Hanfling Public Affairs as the Director of Strategic Communications where he supported a wide range of clients.

Gordon is a graduate of the University of Denver, and currently sits on the Board of Directors of the Turing School of Software & Design, the Board of Advisors of the Aspen Institute's Ascend Program and on the Board of Advocates of the Colorado Outward Bound School. He previously served on the board of the Downtown Denver Partnership. In 2014, Gordon partnered with a group of fellow Obama administration alumni to bring entrepreneurial problem-solving to government, co-founding the Government Entrepreneurship Leadership Accelerator in Denver. In 2016, Gordon was named one of Colorado’s Top Young Professionals by ColoradoBiz magazine. In 2020, Gordon served as a senior advisor to Mike Bloomberg’s presidential campaign. A Colorado native, he was previously a competitive skier.